CATEGORII

TV
TV spots, do not enter cinema or other extended movie formats

Art, Culture, Media and Entertainment
TV commercials promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
TV commercials promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
TV commercials promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
TV commercials promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion & lifestyle
TV commercials promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
TV commercials promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
TV commercials promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
TV commercials promoting telecommunications brands.

Others
TV commercials promoting products or services different from all of the above.

Social Services, Public Awareness
TV commercials promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Top 3 ADC


Martie 2017


Februarie2017


Ianuarie2017


Decembrie2016


Top3ADC-IdeeaAnului2016


Noiembrie2016


Octombrie2016


Septembrie2016


Young Jury - ADCE


August2016


Iulie2016


Iunie2016


Mai2016


Aprilie2016


Martie2016


Ianuarie2016


Februarie2016


Radio
Radio spots

Art, Culture, Media and Entertainment
Radio commercials promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Radio commercials promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Radio commercials promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Radio commercials promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and lifestyle
Radio commercials promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Radio commercials promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Radio commercials promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Radio commercials promoting telecommunications brands.

Others
Radio commercials promoting products or services different from all of the above.

Social Services, Public Awareness
Radio commercials promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Print
Newspaper or magazine ads

Art, Culture, Media and Entertainment
Print ads / campaigns promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Print ads / campaigns promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Print ads / campaigns promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Print ads / campaigns promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Print ads / campaigns promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Print ads / campaigns promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Print ads promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Print ads promoting telecommunications brands.

Others
Print ads / campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
Print ads / campaigns promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

OOH
Billboard, posters, transit, ambient advertising, including non-traditional formats.

Art, Culture, Media and Entertainment
OOH ads / campaigns promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and automotive products
OOH ads / campaigns promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
OOH ads / campaigns promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
OOH ads / campaigns promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
OOH ads / campaigns promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
OOH ads / campaigns promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
OOH ads promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
OOH ads promoting telecommunications brands.

Others
OOH ads / campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
OOH ads / campaigns promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Online
Online media: websites, rich media, viral, social media, digital marketing, etc

Art, Culture, Media and Entertainment
Online ads / campaigns promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Online ads / campaigns promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Online ads / campaigns promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Online ads / campaigns promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Online ads / campaigns promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Online ads / campaigns promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Online campaigns promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Online campaigns promoting telecommunications brands.

Others
Online ads / campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
Online ads / campaigns promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Public Relations
communication campaigns ranging from Marketing PR, Corporate Communication to Social Campaigns PR

Marketing PR
Communication campaigns integrated in the companies marketing efforts, that enhance products or services promotion.

Art, Culture, Media and Entertainment
Museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Durables and Other Consumer Goods
Audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products/ services.

Fast Moving Consumer Goods
Beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Financial products and services (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunication
Telecommunications services or products.

Others
Products or services different from all of the above.

Corporate Communication
Communication efforts meant to support organizations missions and strategic goals and their branding and communication needs in order to maintain increase their reputation (including internal communication, crisis communication).

Art, Culture, Media and Entertainment
Museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Companies producing or selling cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Durables and Other Consumer Goods
Companies producing or selling audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Companies producing or selling fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Companies producing or selling beverages, cosmetics/toiletries, hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Financial companies (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunication
Telecommunications companies.

Others
Companies different from all of the above.

Social Campaigns PR


CSR Campaigns
Communication campaigns meant to enhance companies social presence and to support the dialogue between organizations and their stakeholders.

Social awareness (non-commercial social campaigns)
Communication campaigns with no commercial purpose, meant to increase awareness on social issues.

Direct Communication
targeted direct communication through events, mailings, activations, stunts, in-store communication.

Art, Culture, Media and Entertainment
Campaigns or events promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Campaigns or events promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Campaigns or events promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Campaigns or events promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Campaigns or events promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Campaigns or events promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Direct communication campaigns promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Direct communication campaigns promoting telecommunications brands.

Others
Campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
Campaigns or events promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Media
media campaigns

Art, Culture, Media and Entertainment
Media campaigns promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Media campaigns promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Media campaigns promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Media campaigns promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Media campaigns promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Media campaigns promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Media Campaigns promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Media Campaigns promoting telecommunications brands.

Others
Media campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
Media campaigns promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.

Integrated campaigns
must exemplify with at least 3 media

Art, Culture, Media and Entertainment
Integrated campaigns promoting brands of museums, libraries, galleries, cultural events, festivals, concerts, sporting events, parties, pet contests, cinemas, theatres, magazines, newspapers, TV & radio stations, books, films, networks & programs, recorded tapes, cassettes, DVDs, CDs etc.

Automotive and Automotive Products
Integrated campaigns promoting brands of cars, motorbikes, trucks, vans, tires, spare parts and accessories etc.

Corporate Image
Integrated campaigns promoting a corporate image, special events - sponsorship, non-product based image etc.

Durables and Other Consumer Goods
Integrated campaigns promoting brands of audio/video and electronic equipment, TV, radio,video recorders, CD/DVD players, cameras, heavy machinery, office equipment, computers,software, computer games, printers, photocopiers, office furniture, mobile phones, sport equipment, radio, house & garden furniture, carpets, gardening equipment, domestic appliances,glassware, china, kitchen utensils, farm equipment etc.

Fashion and Lifestyle
Integrated campaigns promoting brands of fashion, clothing, fabrics, footwear, handbags, accessories, jewelry, watches, luggage, eye/sunglasses, writing instruments, and other lifestyle products.

Fast Moving Consumer Goods
Integrated campaigns promoting brands of beverages, cosmetics/toiletries,hygiene products, foods, confectionary, snacks and dairy products,health/pharmaceuticals products, paints, batteries, air fresher, adhesives, insecticides, tires, chemicals, household cleaning products, tools, pet food & products, toys, lotteries, professional sporting goods etc.

Financial Services
Integrated Campaigns promoting financial products and services brands (consultancy, banking, investments, pension plans, credit cards, etc).

Telecommunications
Integrated Campaigns promoting telecommunications brands.

Others
Integrated campaigns promoting products or services different from all of the above.

Social Services, Public Awareness
Integrated campaigns promoting charity events or campaigns, public health & safety, political messages, electoral campaigns etc.